/ about

CHAIN is a fashion brand based in Buenos Aires, Argentina. Committed to the environment, their designs are made by hand in their little studio with raw local fabrics and organic dyes.

Zero waste patterns, a-gender fits and sustainable production make their clothing stand the test of time.

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About the designer: Born in Buenos Aires in 1988, Lucía Chain is a Fashion and Textile Designer with postgraduate degrees in Sportswear Design (UBA, Argentina) and Fashion Business (Scholarship at Marangoni Institute Paris, France). In 2014, she won SEMILLERO UBA and started her own brand. After winning different competitions and having her own shows at BAFWeek three times in a row, her brand was projected to international fashion weeks in England, Netherlands, Italy, France, Finland, Uruguay, Chile, USA, Costa Rica, Russia and Japan; being named by Vogue Italia and Vogue Talents: one of the Next green talents (2018).
She has been awarded by the Argentina Fine Arts to develop her collection in 2017 and by the Marangoni Institute to study in Paris. Today her work is part of an exhibition at Salvatore Ferragamo Museum (“Sustainable Thinking”, Florence, Italy).
2019: Winner of GLOBAL TALENTS – MBFW Russia.

Presentation

presentatios

Processes I

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Processes II

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Processes III

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_ all videos made by Noelia Garreffa
_ sound design by Lucas Garzón
_ logo design by Anabella Coló